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PR – Absolute Communication Group

Tag: PR

Social media and PR: friends or foes?

Social media and PR: friends or foes?   Social media and PR are yet to completely define their equation and the view from both camps do not point to...

Strategic Communications

STRATEGIES ARE A GAME-CHANGER IN COMMUNICATIONS   Sun Tzu would have made very successful communication professional, but the war ground held more allure for him. He famously said that...

Should we call time of death on the traditional release?

Blogs, , , , ,

There is no doubt that the way we get our news has changed, with push notifications for breaking news to e-papers for your daily dose of current affairs. The...

The importance of reputation management

Blogs, ,

The digital age has been an age of disruption, of unlearning and of constant evolution. The boundaries between professions are blurring as we become more connected and intertwined. The...